Tag Archives: salesletter advice

Long Copy vs. Short Copy

The debate never ends on long vs. short copy salesletters… Copyblogger has a great blog post on how to trim your long copy salesletter. We know that long copy works, …

2nd June 2008 118 Comments

14 Words To Lose Money

Knowing what not to say in your salesletter is easier than learning what to say. Here you’ll find the 14 words that lose money when used. In some cases they …

31st January 2008 79 Comments