Accreditation By The IMC Team | Posted February 23rd, 2009
Accreditation is a certification process which ensures that accredited “trusted senders” can email freely, without fear of being blacklisted as a spammer.
This certification is performed by independent accreditation programs that have strict rules of email-sending conduct. You earn — and maintain — accreditation by following the rules of your accreditation program. Emailers who break the rules can lose their accreditation as “trusted senders.”
Some of the best-known accreditation programs are:
- ISIPP’s Surety Mail (www.isipp.com)
- Return Path’s Sender Score (www.senderscorecertified.com)
- Goodmail (www.goodmailsystems.com)
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