RSS RSS By The IMC Team | Posted February 23rd, 2009
An RSS feed is a direct line of communication between a website, blog, or email, and someone who installs a reader application on their computer. RSS stands for “Really Simple Syndication,” and the RSS format is what allows content to be transmitted directly to a feed reader.
The feed reader allows your RSS subscribers to receive information through the RSS feed without having to open a browser or email. Besides being an open channel of communication, you can also set up feeds to automatically populate your own site with syndicated content… and you can syndicate your own content through others’ RSS feeds.
Setting up an RSS feed system is a must if you publish a blog… and it’s a good thing to do for online business owners on other platforms as well.
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