Is your site all about YOU… or your CUSTOMERS? (And do you know which is best?)

Here’s our salescopy tip of the day…

When you write the copy for your website you have to make sure that you do a good job of relating to your customers. You need to identify with their wants and needs and explain how your product will make their lives better.

… In short, you have to make your copy all about THEM, not YOU.

This might sound obvious, but it’s actually one of the biggest mistakes we see online business owners make!

In a recent newsletter, we did a free site review for one of our subscribers and showed her how a few easy tweaks to her salescopy could help her do a better job of relating to her market. If you’re currently struggling with your salescopy or looking for ways to improve the performance of your website, you should definitely check it out.

Click here to read the free site review now. Note: It’s the second article, so you’ll have to scroll down.

(WARNING: Includes serious puppy cuteness.)


  1. says

    I find it difficult to imagine I located this web site. To sincere I was actually talking with a good solid good friend just the other day in regard to more or less this precise issue. I ‘m want to mail her this weblink to be able to check out just what exactly she believes. I find most of this specific sort of material exciting and so keep it coming. Almost everything to do even remotely with science will get me very interested.

  2. says

    Great post I was checking constantly this blog and I am impressed Very helpful information specifically the last part I care for such information a lot I was seeking this certain info for a long time Thank you and best of luck

  3. says

    I would like to thank you for the efforts you’ve put in writing this blog. I’m hoping the same high-grade blog post from you in the upcoming as well. Actually your creative writing skills has inspired me to get my own site now. Really the blogging is spreading its wings fast. Your write up is a great example of it.

  4. says

    I simply desired to thank you very much once more. I am not sure what I could possibly have accomplished without the type of points shown by you concerning this concern. It has been a very challenging difficulty in my view, but taking note of a new professional way you handled that forced me to weep for happiness. I’m just happy for your information and then believe you comprehend what an amazing job your are carrying out educating many people thru a web site. Probably you haven’t got to know all of us.

  5. says

    There are definitely loads of details like that to take into consideration. That is a nice level to deliver up. I offer the thoughts above as normal inspiration however clearly there are questions just like the one you convey up the place a very powerful thing will probably be working in honest good faith. I don?t know if best practices have emerged round issues like that, however I’m positive that your job is clearly identified as a good game. Both boys and girls really feel the impact of only a moment’s pleasure, for the rest of their lives.

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>