RipFix: Turning Grandma’s Home Remedy into Crossfit Brand | Fitness | Entrepreneur

Listen to the Episode Below

Robin Ribeiro, single mom turns grandmother’s home remedy into a crossfit brand that speeds up painful hand rips and tears for crossfit athletes and how she uses social media to build her online business.

- Her social media “hustle” strategy for getting wholesalers to sell RipFix

- The biggest lessons she’s learned about using social media to build her brand and business.

- Why her trademark application was rejected and what she did to get the government to change their mind and approve it.



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