Make Your Website Stickier with Navigation Choices

Do you have a search box on your website? If you don’t, and you sell multiple items, you’re frustrating about 50% of your visitors.

In a recent survey MarketingSherpa found a 50-50 split in the way people like to navigate around a site. Half like menus, half prefer search.

It depends somewhat on the type of product. Shoppers who want to compare what’s available will tend to use menus to find the category of product they’re looking for. Those who know what product they’re looking for like to just type it into a search box and go directly to it.

We asked our in-house programming guru what he would recommend as a tool to search the content of small-business websites and he suggested Google Custom Search, which creates “a customized search experience for your own website.”

You can find it at And of course, being Google, it’s free. So you can have all that sophisticated search functionality your potential customers are looking for… and they’ll stick around longer.


  1. says

    I do consider all the ideas you have introduced for your post. They are really convincing and can certainly function. Still, the posts are very brief for newbies. May just you please extend them a bit from subsequent time? Thanks for the post.

  2. says

    I like this weblog Make Your Website Stickier with Navigation Choices | very much, Its a really nice billet to read and get info. “We shall see but a little way if we require to understand what we see.” by Henry David Thoreau.:)

  3. says

    hey!, I really love a person’s publishing which means that a huge amount of! percentage all of us correspond excess concerning your submit with America online? I have to have an experienced in this room or space to fix my own dilemma. Could be that is certainly people! Anticipating view you.

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>