Pop-Ups — Sure You Hate Em… But They WORK
Want to make more money online? Increase your conversions? Build your opt-in list? Get more leads?
Well have you tried pop-ups?
The Marketing Experiments research laboratory recently revealed dramatic test results for a lead-generation opt-in form on a credit counselling site. The pop-up version attracted 63% more leads than the control version, which was a standard opt-in form on the web page.
The Marketing Experiments people figured this was a pretty radical experiment because they knew how much website visitors hate pop-ups.
We’ve never been quite so leery about the things.
Our own long experience at the Internet Marketing Center shows that pop-ups can easily yield double-digit improvements in opt-ins…
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