Posts Tagged ‘writing for the web’
Here’s a five-minute exercise that will vastly improve your site’s credibility: Fix your typos.
Use this quick guide to the most commonly misused words and misspelled words we’ve found on websites. Your spell checker won’t catch most of them (you ARE using your spell checker on your website copy, aren’t you?). So go find them and fix them and you’ll automatically smarten up your site.
Wrong Right
alot a lot
definately definitely
should of should have (would have, could have, etc.)
use to (past) used to
your’s yours
Confusions
anecdote A quick story of something that happened, often used as an illustration of a point.
antidote A drug that counteracts a poison.
He told an anecdote about how they discovered which…
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If a word is hard to pronounce, people will assume that whatever it represents is risky.
This comes from the results of a recent study published in Psychological Science. The subjects looked at two made-up names for food additives and had to decide which would be more harmful. Another experiment did the same thing with roller coaster names, asking which ride would be more exciting and more likely to make people sick. It didn’t matter whether the risk was something desirable (a more exciting roller coaster) or undesirable (something harmful in your food) — hard-to-pronounce words = risky.
Definitely something to keep…
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Four Writing Myths That Stand Between You and Your Sales… How to Write RIGHT for the Web
Does the thought of writing make you want to dive for cover?
If so, there’s a good chance you’re being held captive by memories of rigid grammar rules and a ruthless red pen.
Hey… it’s time to let go.
When you’re writing for the Web, there’s only one hard and fast rule you need to remember…
Write how you talk.
That’s right. Forget all the nit-picky rules your English teacher told you about. It’s okay to end your sentences in a preposition… or start them…
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